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diginomica - business insights for the digital enterprise
- 71articles · 30d
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- Aug 17, 2026earliest in window
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News
Treating AI agents like employees doesn't work - here's why!
5+ day, 6+ hour ago (1243+ words) While Stuart Lauchlan recently blew a gasket over the tendency to anthropomorphize AI, it has become an increasingly popular trend among senior executives lately to consider treating agents as employees or teammates rather than just another tech tool. According to…...
Certinia says it's aiming for 100% agent coverage by year end
5+ day, 1+ hour ago (395+ words) We are really sharing the fact everything we talk about is available. You still have to make your choices about technology platform, but we are here for you, whichever way you want to consume Certinia capabilities. The aim is not…...
How the Detroit Pistons score a Customer Experience advantage with AI and data
5+ day, 3+ hour ago (972+ words) The NBA is all about moving quickly to gain a game-winning advantage. While on-court performance holds the key to victory, Paul Rapier, VP of Information Technology at the Detroit Pistons, recognizes that data plays a crucial supporting role in long-term…...
A new workspace for Marketing - Webflow takes on agentic IDEs with Source
5+ day, 7+ hour ago (524+ words) Webflow's pitch is that it has a new way to leverage agentic AI in marketing, making it easier for agencies to provide new websites and campaigns and marketing teams to manage their web experiences with the help of AI. Source…...
Uniper feeds Celonis context into Microsoft Copilot to energize HR AI agents
5+ day, 5+ hour ago (1359+ words) Equally, Uniper’s agentic AI story thus far is a practical showcase of what ‘context’ actually means when it comes to enabling agentic AI. Buyers and end users hear a lot about context being key to getting accurate and measurable outcomes,…...
How Odeon taught its Zendesk AI chatbot to speak like one of the team
5+ day, 22+ hour ago (135+ words) The company's experienced team of call center agents were also closely involved in preparing the ground. She recounts: So we've basically redeployed those agents and some of the tech solutions to help service other functions. We've not lost one colleague…...
Public sector leadership is crucial for UK AI adoption, argues US giant AWS
1+ week, 7+ hour ago (863+ words) The UK public sector is using AI at a more advanced level than the wider economy, according to new research from AWS. Among public sector organizations that have adopted AI, almost a third have reached the most advanced stage of…...
Time to get real about outcome-based pricing - can Genpact change the AI risk-reward equation for customers?
1+ week, 3+ day ago (1709+ words) As I type, the enterprise software market is grappling with the most potent pricing/value confrontation it has faced. The instigator, of course, is agentic AI - a technology that brings eye-opening use cases, but not at what you'd call bargain-basement…...
How's that C3.ai turnaround going? Some signs of life in the old dog yet...
1+ week, 4+ day ago (696+ words) These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website. To continuously improve our services we use external analytics solutions. For social…...
At Xperience 2026, Genesys puts an architecture around what Virgin Atlantic has been doing by instinct
1+ week, 4+ day ago (555+ words) When the world sneezes, aviation catches a cold. You can't class a cancelled honeymoon as a transaction. If we lose your bag or delay your bag, that's not a workflow. We are deliberately tactical about where we want to place…...