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Today's picks include an AXA policy change, a long noodle from Haraku Ramen Halal and a heartwarming McDonald's Dubai campaign. From the consultants leading them to the incumbents, everything you need to know. College athletes can create organic experiences that arenât for sale as ad buys. C-suite executives are the
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News
Tubi chases every mood in its first global brand campaign from Mischief
3+ day, 10+ hour ago (54+ words) Ad Age Tubi chases every mood in its first global brand campaign from Mischief Brands are beginning to experiment with advertising directly to AI agents, but with limited buying options, murky measurement and unsettled platform rules, it remains a highly…...
15 creative campaigns to know about today
3+ day, 8+ hour ago (44+ words) Ad Age 15 creative campaigns to know about today Brands are beginning to experiment with advertising directly to AI agents, but with limited buying options, murky measurement and unsettled platform rules, it remains a highly speculative channel....
20 creative campaigns to know about today
4+ day, 8+ hour ago (49+ words) Ad Age 20 creative campaigns to know about today Hyundaiâs new spokesperson debuts during tonightâs NFL opener with a voiceover for âThe Mark of a Warrior,â a Hope on Wheels ad depicting a childâs battle against…...
The Farmer’s Dog kicks off new NFL partnership with Cam Skattebo spot
4+ day, 13+ hour ago (50+ words) Ad Age The Farmerâs Dog kicks off new NFL partnership with Cam Skattebo spot PepsiCo is embarking on an AI upgrade that would touch all its operations, opening a chance for agencies to provide new tech services....
Watch the newest commercials from Warby Parker, Hershey’s, Progressive and more
5+ day, 3+ hour ago (38+ words) Ad Age Watch the newest commercials from Warby Parker, Hersheyâs, Progressive and more BarkleyOKRP won PetSmartâs creative and media business following a 4-month competitive review....
Watch the newest commercials from Gain, Bud Light, Google Gemini and more
1+ week, 2+ day ago (50+ words) Ad Age Watch the newest commercials from Gain, Bud Light, Google Gemini and more PepsiCoâs decision to move global media to Publicis Groupe from Omnicomâmade without a formal pitchâwill sting the U.S. agency holding company....
17 creative campaigns to know about today
1+ week, 4+ day ago (36+ words) Ad Age 17 creative campaigns to know about today PepsiCo spent $1.7 billion on global media in 2025, according to COMvergence, making it a significant account loss for Omnicom....
What Dolly Parton’s career can teach marketers about staying relevant
1+ week, 4+ day ago (80+ words) Ad Age When celebrities move on from this world, itâÂÂs typical to see a few daysâ worth of tributes from news outlets, pundits and other celebrities (ABC and CBS each ran their own tribute shows independently, at…...
14 creative campaigns to know about today
1+ week, 5+ day ago (33+ words) Ad Age 14 creative campaigns to know about today Agency leaders from Omnicom, Six+One and more discuss which staff layers they need to be successful....
12 creative campaigns to know about today
1+ week, 6+ day ago (30+ words) Ad Age 12 creative campaigns to know about today François oversaw multiple attention-grabbing Super Bowl ads for Stellantis brands such as Jeep....